Reflections on Map Camp

This year I was finally able to attend MapCamp 2019 with ~600 other people at Sadlers Wells Theatre, London. MapCamp is a conference introducing and describing the technique of Wardley Mapping, a tool for mapping strategy. I first came across Wardley Maps a couple of years ago through the medium book. I found it compelling, Simon Wardley has a lovely humble style of writing. He described how he went from ‘bumbling CEO’ to ‘having a vague idea of what I was doing’....

<span title='2019-10-28 00:00:00 +0000 UTC'>October 28, 2019</span>&nbsp;·&nbsp;15 min&nbsp;·&nbsp;Ian Ames